Are you using influencers for brand awareness? If not, here are some statistics that may interest you. You fall in the 7% who are not...
Email marketing might not sound like the most glamorous way to promote your dropshipping business. However, any expert marketer knows just how effective this tactic...
There are two types of emails you can send to your customers: transactional emails and marketing emails. If you want to get the most out...
Emails still remain some of the most effective marketing tools you can use to promote your business or the service it offers. At the same...
If you’re feeling somewhat uncomfortable when writing follow-up emails, you’re not alone. Many marketers don’t know how to approach follow-up emails for an obvious reason:...
In a time when everybody’s talking about hyper-segmentation and personalized promo messages, cold emailing may seem a bit outdated and obsolete. But it really isn’t....
Your email marketing strategy matters. Emails are still among the strongest marketing tools out there and you have to make sure you're doing it the...
Have you ever wondered how Google auto-completes your search request? It is through data appending and enrichment. How? Data Enrichment works with raw data. The raw data...
Have you ever thought about what characters are allowed in an email address or what are the rules for an email address syntax? In the...
When it comes to Online Marketing, Newsletters make a very important part of it. Today I Aabhas Vijay from smtpservers.co will cover all about newsletters...
Whenever you read anything on sending emails, it’s common to see abbreviations SPF, DMARC, and DKIM thrown around casually. Don’t feel bad if you aren’t...
Always verify email addresses before sending, especially in cold outreach, to prevent hard bounces and filtering. Regular email list cleaning and re-verification reduce...
Basic HTML and JavaScript validation only check email format, not whether the address is real or usable. Disposable and invalid emails can enter...
It has been several years since we are performing email validations in bulk, single, and API methods. Most of the customers ask us questions about...
Free SMTP servers are best suited for low-volume sending, testing, and small applications, rather than large-scale campaigns. Free SMTP providers typically impose strict...
A couple of factors determine whether your recipients will click on your email or not. However, the most important of these is your email sender...
The rejection that comes with recipients unsubscribing is undeniable, but we should not take it personally. Editing and perfecting your messaging do not guarantee total...
You probably are familiar with the concept of List Hygiene? Well, this simply means the process of getting rid of inactive users from your mailing...
Almost all of us are email subscribers of some sort. From newsletters to promotional emails, we get one or more of these emails in our...
Over time, we have seen more people channeling their marketing messages into Gmail’s Primary Tab instead of the newer Promotions Tab. Why this preference? Let’s...
A suppression list is a “do not send” database that prevents emails from being delivered to specific addresses. A suppression list plays a...